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Announced
General Mills · Fruit Roll-Ups
Fruit Roll-Ups Crazy Colors
Announced Apr 23, 2025
A change has been announced.
Crazy Colors rolls are on the General Mills list. Dyes remain on typical boxes.
What changed
Timeline
Announced
General Mills committed to the change. Source: Manufacturer announcement.
Company target
Company-stated target date, not a verification.
Sources
- Apr 23, 2025
Manufacturer announcement
General Mills U.S. cereal and snack color update
- May 1, 2025
FDA / government source
FDA synthetic dye phase-out tracker (company commitment)
Have you seen the new formula?
Report a sighting. A photo of the physical ingredient label helps the most.