Rolling out
Frito-Lay · Lay's
Lay's Flamin' Hot
Announced Apr 22, 2025Rolling out since Jan 8, 2026
Not on every shelf yet.
Flamin' Hot Lay's is following the Cheetos color path. Mixed dye status by lot code.
What changed
Before
- replaced
After
- replacedPaprika extract
Timeline
Announced
Frito-Lay committed to the change. Source: Manufacturer announcement.
Rollout started
New formula first seen: Manufacturer announcement.
Sources
- Apr 22, 2025
Manufacturer announcement
Frito-Lay U.S. color update
Have you seen the new formula?
Report a sighting. A photo of the physical ingredient label helps the most.